Marketing Staff

JOB DESCRIPTION
The marketing staff is responsible for building an audience, promoting the show, working with guests during the live production and assisting with recruiting. Staff members report to the marketing director.

RESPONSIBILITIES
Pre-production:
1. Works with the marketing director to develop a marketing plan for the telecast season.
2. Develops a professional presentation to present the marketing plan to the Studio One executive council.
3. Implements items in the plan according to a schedule developed by the marketing director.
4. Provides assistance and staffing for the Studio One recruiting program.

Production:
1. Works in one or several of the following positions on show day: guest relations staff, tour guide, greeter or photographer.
2. Helps the stage manager or floor manager work with guests.

Post-production:
1. Cleans green room and tour room and returns catering items to storage areas.
2. Participates in post-production meeting.

REQUIREMENTS
The following criteria will be used to evaluate candidates. Candidates must have experience in at least two of the following:
1. Some experience in advertising, marketing, public relations or sales.
2. Successful completion of courses that relate to this job description.
3. Strong communication and organizational skills.
4. Experience with computers and graphic software.

In addition, candidates must be available for approximately 10 - 12 hours a week, including the following times:

Mondays 4:00 - 6:00 P.M. (only for news release writers/audience development)
Tuesdays 2:00 - 3:00 P.M. (only for news release writers)
Tuesdays 3:00 - 5:00 P.M.
Thursdays 3:00 - 6:30 P.M.

Hours are subject to change depending on circumstances. Positions on the Marketing team are one-semester, non-paid, appointments.

 

Web Designer

JOB DESCRIPTION
The graphic/web designer is a part of the Studio One Marketing Team. He or she is responsible for designing Studio One print materials such as newspaper advertisements and flyers and maintaining sections of the Studio One website. The graphic designer will perform other web-related tasks as assigned by the Marketing Director. He or she must attend the weekly marketing team meetings and will also assist the team in recruiting and general awareness activities.

RESPONSIBILITIES
Pre-production:
1. Works with the marketing team to develop a marketing plan for the telecast season.
2. Implements graphic elements of the plan such as producing flyers, advertisements, etc. according to a schedule developed by the Marketing Director.
3. Makes updates to the Studio One website to fit with the current marketing campaign as assigned by the Marketing Director.
4. Provides assistance and staffing for the Studio One recruiting program.
5. Works with the Studio One photographer to develop the Season Summary.

Production:
Updates the news section of the website including posting stories, still photos and video.

Post-production:
Participates in post-production meeting.

REQUIREMENTS
The following criteria will be used to evaluate candidates. Candidates must have experience in at least two of the following:
1. Graphic design software such as Adobe Photoshop, Illustrator or InDesign.
2. Web design software such as Dreamweaver.
3. Successful completion of courses that relate to this job description.
4. Strong communication and organizational skills.

In addition, candidates must be available for approximately 10-12 hoursa week, including the following times:

Tuesdays 3:00 - 5:00 P.M.
Thursdays 3:00 - 6:30 P.M.
Fridays - as assigned

Hours are subject to change depending on circumstances. Positions on the Marketing team are one-semester, non-paid, appointments.

 

Marketing Director

JOB DESCRIPTION
The marketing director is a non paid student leadership position. The marketing director serves on the Studio One Executive Council, the Board of Directors and provides leadership to the marketing team. The marketing director works with the senior marketing director and is responsible for promotion, audience development and assisting with recruitment. The marketing director helps establish team goals, conducts weekly staff meetings, and manages a budget.

RESPONSIBILITIES
Pre-production:
1. Leads the marketing staff to develop a marketing plan for the telecast season.
2. Prepares a professional presentation to describe the marketing plan to the executive council.
3. Works with the Television Center financial administrative assistant to coordinate catering.
4. Monitors budget for telecast season.
5. Gives marketing team report to all staff and interns before rehearsal.

Production:
1. Supervises all activities with guest relations staff, tour guides, photographer and greeter.
2. Coordinates all green room activities with the stage manager, producers and guest relations staff. Assists guests with special needs, props, etc.

Post-production:
1. Supervises the green room and tour room strike.
2. Attends the post production meeting and provides feedback

REQUIREMENTS
The following criteria will be used to evaluate candidates:
1. Prefer at least one semester of experience with the Studio One marketing team.
2. Some experience in an advertising, public relations or sales position.
3. Successful completion of courses that relate to this job description.
4. Strong communication and organizational skills.
5. Experience in a leadership role.
6. Experience with Microsoft Word, Power Point and graphic software.

In addition, candidates must be available for approximately 10 - 15 hours a week including the following times:

Tuesdays 2:00 - 5:00 P.M.
Wednesdays 4:00 - 5:00 P.M.
Thursdays 3:00 - 6:30 P.M.
Fridays 9:05 - 10:15 A.M.

Hours are subject to change depending on circumstances. The Marketing Director is a non-paid position. Applicants who are available for both fall and spring semester are preferred, but consideration will be given to qualified candidates that are only available for one semester.